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Once you pass the Salesforce Marketing-Cloud-Developer exam, you will receive the Salesforce Certified Marketing Cloud Developer certification. Salesforce Certified Marketing Cloud Developer Exam certification demonstrates to potential employers that you have the knowledge and skills to develop and implement marketing campaigns using the Salesforce Marketing Cloud platform. Salesforce Certified Marketing Cloud Developer Exam certification can help you advance your career in marketing automation, email marketing, and customer relationship management.

Salesforce Marketing-Cloud-Developer Certification Exam is a challenging exam that requires a lot of preparation and practice. Candidates are expected to have a good understanding of various marketing cloud concepts, including email marketing, mobile marketing, social media marketing, and web marketing. Candidates are also expected to have experience in developing marketing cloud solutions using Salesforce Marketing Cloud.

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Salesforce Certified Marketing Cloud Developer Exam Sample Questions (Q137-Q142):

NEW QUESTION # 137
A developer needs to use the 'contacts/ route of the REST API to update records in a data extension.
What should the developer verify before making the API call?

A. Each contact should alreadyexist in All Subscribers.
B. The data extension should be linked in an AttributeGroup in Contact Builder.
C. Journey Builder should be configured to use the data extension.
D. Contact Key should be equal to Subscriber Key in the underlying data extensions to ensure proper joining.

Answer: B

Explanation:
Before using the 'contacts/' route of the REST API to update records in a data extension, the developer should verify thatthe data extension should be linked in an AttributeGroup in Contact Builder (D). This ensures that the data extension is part of the contact model and can be accessed and updated using the REST API.
References:
* Salesforce Marketing Cloud REST API
* Contact Builder and Attribute Groups
Questions no:153Verified answer:DComprehensive Detailed Step by Step Explanation with References:To ensure a blank email will not be sent when creating a complex dynamic email with multiple sections and content blocks, the developer shouldconfirm every version has default content (D). This practice ensures that if any dynamic content fails to load or meet the conditions, the default content will be displayed, preventing a blank email from being sent.
References:
* Salesforce Marketing Cloud AMPscript Guide
* Salesforce Marketing Cloud Dynamic Content Best Practices
Questions no:154Verified answer:DComprehensive Detailed Step by Step Explanation with References:When using the REST API to send emails to customers after a purchase, the developer shouldmake a token API call and re-use the token until the token expires (D). This approach optimizes API usage by reducing the number of token requests, ensuring that the token is reused until it naturally expires, after which a new token can be requested.
References:
* Salesforce Marketing Cloud API Authentication
* Token Management Best Practices
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NEW QUESTION # 138
A developer used LookupRows to retrieve data when building a dynamic email.
What should be the next step before using this rowset within a FOR loop?

A. Close the delimited AMPscrlpt Code Block
B. Use RowCount to ensure the rowset contains data
C. Set the rowset to a new array variable
D. Use Row to return a specific row of the rowset

Answer: B

NEW QUESTION # 139
A developer created anemail with AMPscript variable as the subject line. The subject line variable was recently updated, but when testing the email, the wrong subject line continues to appear in the inbox. The developer thinks another, outdated, subject line variable is declared within the email. Where could the outdated variable be located?

A. In the Text body which is processed after the HTML body
B. In the Text body which is processed after the subject line
C. In the HTML body which is processed after the Text body
D. In theHTML body which is processed after the subject line

Answer: D

Explanation:
The outdated subject line variable could be locatedin the HTML body which is processed after the subject line (D). This is because AMPscript variables declared in the HTML body can affect the overall email content, including the subject line, and if not updated, they can cause discrepancies in the displayed subject line.
References:
* Salesforce Marketing Cloud AMPscript Guide
* Email Subject Line Best Practices

NEW QUESTION # 140
Northern Trail Outfitters uses a number to uniquely identify contacts across different marketing channels.
Which two actions should the developer take to ensure the contacts relate across channels in Marketing Cloud when working with the data model?
Choose 2 answers

A. store the numeric unique identifier value as a Text data type In data extensions.
B. Create Attribute Groups linking the unique identifier to the Contact for each channel.
C. Link the numeric field value to the Contact ID in Attribute Groups in Contact Builder.
D. Use a unique identifier spec fie to each channel and automatically connect then-..

Answer: A,C

NEW QUESTION # 141
Certification Aid wants to encrypt data stored in Marketing Cloud. It is fine if unencrypted fields arevisible to Marketing Cloud and Salesforce users, but the underlying data should be encrypted at rest to prevent physical data theft. Which encryption method should be chosen? Choose 1.

A. Asymmetric Encryption
B. Tokenized Sending
C. Field-Level Encryption
D. Transparent Data Encryption

Answer: D

Explanation:
Transparent Data Encryption (TDE) is designed to protect data at rest by encrypting the underlying storage of the database. This method ensures that data is encrypted on disk to prevent physical data theft while allowing it to remain accessible to authorized users within the system.

NEW QUESTION # 142
......

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Latest Marketing-Cloud-Developer Exam Pattern, Exam Marketing-Cloud-Developer Revision Plan

High Pass-Rate Marketing-Cloud-Developer - Latest Salesforce Certified Marketing Cloud Developer Exam Exam Pattern

Salesforce Certified Marketing Cloud Developer Exam Sample Questions (Q137-Q142):

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